Measurement Arts is a boutique music management and consulting firm. The company has a focus on artist development and music licensing.

About Justin Goldberg

A well known artist manager and industry veteran, Justin has held senior executive positions with Sony Music, indie911 Networks, Tonos, and Dave Grohl's Laundry Room Records, and has worked as a music publisher, music supervisor, and producer. He has worked with such varied talent as Mark Batson, David Foster, Mos Def, Dee Dee Ramone, Willie Nelson, Martin Sexton, and Rage Against The Machine.

He began working with Grace Potter and the Nocturnals in 2004, and is the author of "The Ultimate Survival Guide to the New Music Industry: Handbook for Hell", published by Random House. One of the early online music entrepreneurs, he was the Founder of indie911 Networks which created the Hoooka, the first music widget for distributed retail services, and he held executive positions at digital music firms iMesh and Riffage.

Justin has been a featured speaker/panelist for the MILKEN INSTITUTE, SXSW, and NARM, and sits on the board of the Los Angeles Recording & Film School, and NBC/Universal's Arts + Labs industry outreach group.

About Nate Erwin

Nate Erwin has been the day to day manager for Grace Potter and the Nocturnals since 2005. Prior to this, he was the General Manager for indie911 Networks where he oversaw it's licensing, digital distribution and marketing strategies. Nate also currently runs the Measurement Arts/CBS music licensing catalog.

Nate earned his degree in Television and Radio Production from Ithaca College. He has a background in both film and television production, in addition to music management and online marketing.